Tips on How to Sell Your Home Virtually

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If you are putting your home on the market, there are many things to do before selling a house that can ensure you attract the right kind of buyer, get strong offers, and close the sale. The pandemic may have limited in-house showings, but technology has granted us with all the tools that we need to still make the process rewarding and successful.

In this article, we will cover some of the most important aspects to consider to successfully sell your house in Las Vegas.

Selling a Home in Las Vegas

The Las Vegas real estate market is one of the hottest in the whole country, as home sales have surged compared to last year, and Las Vegas home prices continue to set new records. According to the Las Vegas Realtors, there were 41,617 homes, condos, and townhomes sold in the area in 2020, compared to about 41,200 sales in 2019. Similarly, home prices increased by 10.2% on a year-over-year basis, with median home price set at $345,000, and condos and townhomes set at $185,000.

Listings have also decreased. By the end of December, there were a reported 3,240 single-family homes and 1,153 condos listed for sale in Southern Nevada, which represents a 41.5% decrease in the number of listings from last year. Current inventory also stands at only 0.5 months, which means that sellers control the real estate market conditions in Las Vegas.

If you’re looking to cash in on this opportunity, there is no better time than now! Remember these to successfully sell your home virtually.

Provide accurate and detailed listing information.

Information is a commodity, and home buyers want to use it to the best of their ability so they can make the best decisions. As a home seller, it is your responsibility to equip interested home shoppers with all the information that they need about your listing, so they can vet whether your property is the right one for their needs, goals, and budget.

To write a compelling listing description, remember to:

  • Be honest. Don’t include things that are actually not true, such as saying that your property is gigantic when it really is not; instead, find the right adjectives and words that will highlight what is best and true about your home listing.
  • Avoid “red flag” words. Speaking of finding the right words, there are some that you may want to exclude from your listing description. According to a Zillow analysis of 24,000 home sales, these words deliver negative impressions to home buyers: fixer, TLC, cosmetic, investment, investor, potential, bargain, opportunity, and nice.

Post detailed neighborhood information.

Many buyers only decide to purchase a home if it is situated in a neighborhood that they like. In your listing, include specific information such as dining and shopping options, transportation options, proximity to schools, etc.

Post high-quality photos.

Cashing in on the advantages offered by rising Las Vegas real estate prices requires showcasing your home listing in the best possible way, and great photos will aid you in that. Buyers want to know exactly what they are looking at when they click on your listing, so invest in professional-quality pictures that provide snapshots of your home from various angles.

To take great-looking photos of your home for sale, mind these tips:

  • Use natural lighting. As much as possible, only use natural light in taking the photos. It is best to take photos early in the day before the sun gets too low, and make sure to open the blinds and drapes.
  • Shoot from an angle. Stand in a corner or a doorway to get wide angles, or stand at an angle to show depth. You can also kneel down to make whatever you’re photographing look bigger.

Do a virtual tour.

A virtual house tour is one of the best ways to attract potential home buyers today, as in-person showings are restricted or limited in almost every state in the country. You can include the 3D video in your listing, schedule a virtual open house showing, or do both. There are many platforms that you can use to conduct one, such as Facebook and Instagram.

If you’re uploading a 3D video, it is recommended that you use raw and unfiltered footage, as these would give home shoppers a more accurate idea of what your house is like. If you’re doing a virtual open house, announce it ahead of time to attract viewers; during the tour, start from the outside of the house and walk through each room, making sure to answer live questions as they arise.

Enable video chat.

If you can, give your potential home buyers a chance to connect with you virtually via video chat. This will allow you to give a more personalized tour of the house to an interested home shopper, and will also help you establish a connection with each other.

Partner with a trusted real estate agent.

Finally, get professional advice from someone with experience and expertise in helping people sell Las Vegas real estate properties. Contact us today!

Call us today at 702.419.3212 or email us at loralee(dotted)wood(at)cbvegas(dotted)com.